Like any other movement, Digital Transformation has a unique rhythm in each organization. The fact is that it accompanies modern businesses and visionary entrepreneurs who cultivate and invest in habits, as well as the most advanced technology, in search of its results.

When we talk about the digitalization of companies, the term Digital Maturity comes to mind, which is a metric that demonstrates the readiness and ability of a business to adapt its processes and generate value for its client through digital means.

Stay until the end to better understand what we’re talking about. Enjoy!

How to Evaluate Your Business

Diferentes dados devem ser captados e avaliados para entender melhor qual o nível de maturidade digital de cada negócio, o ideal é que seja tanto quali como quantitativos utilizando-se de assessments generalistas, auto avaliações e entrevistas em profundidade.

The model used in the measurement can be used to define the journey of transformation of the enterprise, measuring its progress from established levels, until the maximum stage is reached.

Aspects taken into account to achieve Digital Maturity

Each institution can adopt a standard of specifications to measure its progress when it comes to digital transformation and maturity, however we will exemplify 4 pillars that work very well for this evaluation, and each of them must be observed from the point of view of tools, processes and people. They are:

1. Business

We interpret this pillar as the way that the organization determines to generate value for its final consumer, in addition to the way that it defines its objectives and how this reflects in the prioritization of the activities of all teams and people. 

2. Technical

From this pillar, we evaluate from two points of view.

The first is the checking of the dynamics of the “work belt” to see if the processes are interconnected and fluid with each other and if the technological resources meet the needs presented. 

On the other hand, it is not not only if your team is technically qualified to use these technological resources offered, but also if they are culturally trained and willing to avoid mistakes between the stages of carrying out their work in order to offer quality.

3. Organizational Design

Organizational design is the pillar that gives structure to strategic levels, evaluating whether the design of the teams and all the ceremonies, methods, cycles and metrics between them are set up skillfully enough in order to optimize resources and reduce waste of efforts and even talents.

4. Culture

The culture in this scenario is the same as the mindset that guides the organizational culture and consequently the evolution of the work carried out in favor of delivering value to the final consumer. 

The secret to a successful mindset is to align the entire team to make decisions according to the objectives of the company as a whole. Are your employees prepared and motivated enough to organize and act in search of the desired results?